Built around creativity, community, and growth
The Seasons Art Class combines a structured business model with a rewarding creative experience, helping franchisees build successful businesses within their local communities.
Over the years, The Seasons Art Class has developed a clear and proven approach to delivering enjoyable, accessible art tuition for adults. Our model is designed to be straightforward to run, flexible to grow, and fully supported from the moment you join.
What We Do
The Seasons Art Class delivers structured art courses designed specifically for adults of all abilities. Classes are welcoming, sociable, and carefully planned to help students build confidence while learning new skills in a relaxed environment. Franchise owners run classes within local venues, creating enjoyable experiences that encourage repeat attendance and strong customer loyalty.
Every course follows a proven structure, supported by professionally developed teaching materials and guidance from the central team. This allows franchisees to focus on growing their classes and building relationships within their community.
A model designed for scale and success
The franchise model has been carefully developed to combine flexibility with consistency. Many franchisees begin with a small number of classes each week before expanding into additional venues, sessions, and teaching days as demand increases.
With structured course content, operational systems, marketing support, and ongoing guidance already in place, franchise owners benefit from a ready-made framework that removes many of the challenges associated with starting a business from scratch.
- Flexible part-time start
- Scalable business model
- Repeatable class structure
- Ongoing operational support
- Strong customer retention
A Structured Onboarding Journey
Our staged onboarding process is designed to help franchise owners launch with confidence, supported by experienced leadership, established systems and a proven framework every step of the way.
Stage One
Your journey begins with confirming your territory using specialist mapping software, alongside an overview of the launch process. We help establish the core business setup and provide access to the Seasons Art Class intranet, where key systems and resources are housed.
Stage Two
You receive access to the operations manual, covering bookings, marketing guidance, tutor recruitment support, and venue-finding advice. This stage is designed to help you feel organised and prepared ahead of launch.
Stage Three
Franchisees attend a two-day residential training programme focused on curriculum delivery, student experience, and class management. We then provide pre-course materials, marketing assets, website listings, and reporting guidance to prepare for launch.
Stage Four
Ongoing support continues throughout your launch period and beyond. This includes weekly guidance emails, direct leadership contact, student number check-ins, royalty reporting support, practical resources, and real-time assistance whenever needed.
Our Ethos
At the heart of The Seasons Art Class is the belief that creativity should feel accessible, enjoyable, and rewarding. Our classes are designed to create welcoming environments where people can switch off from everyday pressures, learn new skills, and connect with others through art.
That same philosophy extends across the franchise network. We value collaboration, encouragement and long-term support, helping franchise owners build businesses that are both commercially successful and personally fulfilling.
Our Heritage
Our Story
2009
Founded by Gen Woodford and Mike Curry in West Sussex
15+
Years of experience delivering structured art tuition across the UK
UK
A growing national franchise network supporting owners across the country
The Seasons Art Class was founded in 2009 by Gen Woodford and Mike Curry, with the aim of creating accessible art classes for adults within local communities. What began as a small idea has grown into an established national franchise network, built on years of experience, refinement, and continued demand for creative experiences.
Since launching the first classes in West Sussex, the business has evolved into a proven model that supports franchise owners across the UK. Throughout that growth, the focus has remained the same — to create enjoyable, welcoming classes that people genuinely look forward to attending each week.
Led by experience
Founder Gen Woodford has played a central role in shaping The Seasons Art Class into the trusted franchise it is today. Her experience developing the courses, refining the class structure and supporting franchise owners over many years has helped create a model that is both practical and sustainable.
Gen’s hands-on understanding of what makes classes successful continues to influence every part of the business today, from teaching content through to franchisee support. For prospective franchise owners, this means joining a franchise led by people who understand both the creative and operational sides of building a successful business.
Let’s talk
Discover what joining could look like for you
Whether you are exploring a new direction, looking for greater flexibility, or searching for a business with long-term potential, The Seasons Art Class offers a proven model backed by experience and ongoing support.
Start the conversation
If you are considering joining The Seasons Art Class, we would love to hear from you. Whether you’re ready to take the next step or simply exploring if this is the right fit, our team is here to guide you through the process.